DO YOU WANT TO START YOUR CAREER IN GOOGLE ADS?









GOOGLE ADS TRAINING PROGRAM @ AMPEXCEL TECHNOLOGIES
Ampexcel Technologies’ Google Ads Training Program equips you with the essential skills needed to excel in the competitive world of online advertising. Our comprehensive program covers keyword research, ad creation, bidding strategies, campaign optimization, and performance analytics. Emphasizing practical skills and real-world applications, we prepare you to drive business growth and achieve measurable results through effective Google Ads campaigns. As a leading online training provider, Ampexcel Technologies guarantees 100% job placement, ensuring your success in this dynamic and lucrative industry.
Topics Included in Our Training Program

Keyword Research
Learn to identify relevant keywords that will maximize your ad visibility and drive targeted traffic.

Ad Creation
Master the art of crafting compelling ads that attract clicks and convert prospects into customers.

Bidding Strategies
Understand various bidding strategies to efficiently allocate your budget and achieve optimal ad placements.

Campaign Optimization
Analyzing metrics and data to measure performance and optimize social media campaigns.

Performance Analytics
Gain skills in analyzing ad performance data to make informed decisions and refine your marketing strategies.

Audience Targeting
Learn to effectively target specific demographics, locations, and interests to reach your ideal audience.

Ad Extensions
Utilize ad extensions to provide additional information and improve the visibility and effectiveness of your ads.

Remarketing Techniques
Implement remarketing strategies to re-engage past visitors and convert them into loyal customers.
Course Content
Module 1: Introduction to Google Ads
Understand the fundamentals of Google Ads and how it works.
-
What is Google Ads? Importance in Digital Marketing
-
How Google Ads Works: Auction & Bidding System
-
Types of Google Ads Campaigns (Search, Display, Video, Shopping, etc.)
-
Google Ads vs. SEO vs. Social Media Ads
Module 2: Google Ads Account Setup & Structure
Learn how to set up and structure a Google Ads account effectively.
-
Creating a Google Ads Account
-
Understanding Account Structure (Campaigns, Ad Groups, Keywords, Ads)
-
Billing & Payment Setup
-
Google Ads Interface & Dashboard Overview
Module 3: Keyword Research & Match Types
Discover the importance of keyword research and selection for ad targeting.
-
What is Keyword Research? Tools & Techniques
-
Google Keyword Planner & Competitor Analysis
-
Understanding Keyword Match Types (Broad, Phrase, Exact, Negative)
-
Choosing High-Converting Keywords for Ads
Module 4: Creating Search Ads (PPC Campaigns)
Learn how to create high-performing search ads that drive clicks and conversions.
-
Writing Effective Ad Copies (Headlines, Descriptions, CTAs)
-
Ad Extensions & Their Impact (Sitelink, Callout, Structured Snippets)
-
Understanding Quality Score & Ad Rank
-
Landing Page Optimization for Better Conversions
Module 5: Display & Video Ads (YouTube Ads)
Leverage visual advertising through Google’s Display & Video networks.
-
Introduction to Google Display Network (GDN)
-
Creating Engaging Display Ads (Banners & Responsive Ads)
-
YouTube Ads (Skippable vs. Non-Skippable Ads, In-Stream & Discovery Ads)
-
Targeting Strategies for Display & Video Campaigns
Module 6: Shopping & Performance Max Campaigns
Optimize Google Shopping Ads for e-commerce businesses.
-
Introduction to Google Shopping Ads
-
Setting Up a Merchant Center Account
-
Creating and Managing Shopping Campaigns
-
Introduction to Performance Max Campaigns
Module 7: Audience Targeting & Remarketing
Maximize ad performance using advanced audience targeting techniques.
-
Demographic, Interest & Behavioral Targeting
-
Custom Intent & In-Market Audiences
-
Creating Retargeting Campaigns for Lost Visitors
-
Lookalike Audiences & Customer Match Strategies
Module 8: Google Ads Bidding & Budgeting Strategies
Learn how to manage ad spend effectively for maximum ROI.
-
Manual Bidding vs. Automated Bidding Strategies
-
CPC, CPM, CPA & ROAS Bidding Models
-
Budget Optimization & Cost Control
-
Scaling Campaigns for Higher Conversions
Module 9: Google Ads Analytics & Performance Tracking
Measure and optimize Google Ads campaigns using data-driven insights.
-
Google Ads Metrics & KPIs (CTR, CPC, Conversion Rate, etc.)
-
Google Ads Conversion Tracking Setup
-
A/B Testing & Ad Optimization Techniques
-
Google Analytics Integration with Google Ads
Module 10: Google Ads Strategy & Career Growth
Build a long-term Google Ads strategy and explore career opportunities.
-
Creating a Comprehensive Google Ads Strategy
-
Freelancing & Career Paths in Google Ads
-
Common Mistakes to Avoid in Google Ads Campaigns
-
Future Trends in Google Ads & PPC Marketing
Course Highlights
- Learn from industry professionals with extensive experience in creating and managing successful Google Ads campaigns.
- Engage in practical exercises and real-world projects to apply your knowledge and build your skillset.
- Cover all aspects of Google Ads, from basics to advanced techniques, ensuring a thorough understanding.
- Gain proficiency in the latest Google Ads tools and technologies to stay ahead in the competitive market.
- Enjoy the convenience of online classes that fit your schedule, allowing you to learn at your own pace.
- Receive individualized guidance and constructive feedback to help you improve and excel in your campaigns.
- Benefit from our 100% job placement guarantee, connecting you with top employers in the industry.
- Earn a recognized certification upon completion, validating your expertise and boosting your career prospects.
Our Testimonials

"Ampexcel's Google Ads training was a game-changer. The hands-on experience and expert guidance prepared me for a successful career."

Rajat B.

"The comprehensive curriculum and flexible learning schedule at Ampexcel made mastering Google Ads convenient and highly effective for me."

Tripti R.

"Thanks to Ampexcel's Google Ads program, I landed my dream job. The job placement assistance was incredibly helpful and supportive."

Ritika M.

"I highly recommend Ampexcel Technologies. The personalized feedback and expert instruction significantly improved my Google Ads skills and confidence."

Anubhav R.

"Ampexcel's Google Ads training was outstanding. The real-world projects and practical exercises made a huge difference in my learning."

Arjun A.

"The certification from Ampexcel opened many doors for me. Their training is top-notch and well-structured for career advancement."

Nitin M.
Why Us?
Expertise
Learn from industry professionals with extensive experience in Google Ads, ensuring high-quality instruction and insights.
Practical
Engage in hands-on projects and real-world applications to build practical skills and apply your knowledge effectively.
Comprehensive
Cover all key aspects of Google Ads, from basics to advanced strategies, for a well-rounded understanding.
Updated
Stay current with the latest tools, techniques, and trends in Google Ads to maintain a competitive edge.
Flexible
Enjoy the convenience of online learning with flexible scheduling that fits your lifestyle and commitments.
Supportive
Benefit from personalized feedback and guidance to help you improve and succeed in your Google Ads campaigns.
Certified
Earn a recognized certification upon completion, enhancing your resume and validating your expertise in Google Ads.
Placement
Take advantage of our 100% job placement guarantee, connecting you with top employers in the industry.
Affordable
Access high-quality training at competitive prices, offering excellent value for your investment in professional development.
Community
Join a network of like-minded peers and professionals, fostering collaboration, support, and ongoing learning opportunities.
Benefits of The Google Ads Program
- Enhanced Skills: Develop advanced Google Ads skills, enabling you to create, manage, and optimize effective ad campaigns.
- Career Growth: Boost your career prospects with recognized certification and a 100% job placement guarantee from Ampexcel Technologies.
- Practical Experience: Gain hands-on experience through real-world projects, ensuring you're ready to apply your knowledge in professional settings.
- Up-to-Date Knowledge: Stay current with the latest Google Ads tools, techniques, and trends, keeping you competitive in the job market.
- Networking Opportunities: Connect with industry professionals and peers, expanding your professional network and collaboration opportunities.

Frequently Asked Questions
What is the duration of the Google Ads training program?
The program typically lasts for 8 weeks, with flexible scheduling options to accommodate different learning paces.
Do I need any prior experience to enroll in the program?
No prior experience is required. Our training is designed for beginners as well as those looking to enhance their skills.
What topics are covered in the Google Ads training?
The curriculum includes keyword research, ad creation, bidding strategies, campaign optimization, performance analytics, audience targeting, ad extensions, and remarketing techniques.
How are the classes conducted?
Classes are conducted online through live sessions, recorded lectures, and interactive workshops, offering a mix of theoretical and practical learning.
Will I receive a certification upon completion?
Yes, you will receive a recognized certification from Ampexcel Technologies upon successfully completing the training program.
Is there job placement assistance?
Yes, we offer 100% job placement assistance, helping you connect with top employers in the industry after graduation.
What kind of support will I receive during the training?
You will receive personalized feedback, one-on-one mentoring, and access to a community of peers and instructors for continuous support.
How can I enroll in the program?
You can enroll by visiting our website, filling out the registration form, and following the provided instructions to complete your enrollment.
Elevate Your Career. Our Google Ads Training Program Can Help You Stand Out.
In today’s digital landscape, mastering Google Ads is crucial for career growth and business success. Our comprehensive training program covers everything from campaign strategy and keyword optimization to ad creation, bidding strategies, and performance analytics. Whether you’re starting fresh or aiming to refine your skills, our hands-on approach ensures you gain practical experience guided by industry experts. Stand out in the competitive market with actionable insights and earn a recognized certification upon completion. Ready to elevate your career with effective online advertising? Join us and unlock your potential in Google Ads today.